The InStyle brand is known for their forward thinking and dynamic approach to real estate. Based on this ethos, over the last few years InStyle has been able to grow their business and win market share in a competitive industry and is now a household name.
When Ed Duran principal of InStyle approached us, he was looking for an accounting firm that mirrored his own progressive approach to business with his key priorities to find someone that was known as much for their entrepreneurial prowess as they were for their technical ability. True to Ed’s acumen, what he required from us was to position his business to continue to grow as well as ensure that the core of his business remains stable.
With this in mind, Benchmarc embedded our services into InStyle and became the business’ finance arm, more importantly Ed received a CFO for InStyle from one of our partners which allowed Ed to make quick decisions with confidence when required as well as have a growth philosophy that truly aligns with his appetite for building up the InStyle presence in the property industry. Through this collaboration between Benchmarc it extended far beyond accounting, our time spent includes helping him build his business; we go to meetings with him when he is looking to add a new team member, we are by his side when he goes to see his banker in relation to financing growth, and we always ran projections and feasibilities that fits his core brief which is putting InStyle in a position for continuous growth.
Looking ahead we believe that Ed will be able to propel InStyle Estate Agent as a dominate agency in the property industry and we will be right by his side to assist and facilitate the growth for his business.